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Entrepreneurship in Art Industry and Tatinis Art Fair in Helsinki

On this episode, we welcome Ruby Gupte to our show, she is the founder and CEO of Tatinis.com, a website that provides quality arts at affordable prices. Ruby shared about her career journey from the beginning to having an established business in the art industry.
Different from our previous episode, today we dive into the art industry with Ruby’s insights. With her unique approach to sell art “at an affordable price”, Ruby wants to emphasize her company’s ideology that “Art is for everyone”. Moreover, she also discussed about the differences of their strategy between Finnish and Singaporean market.

"Art at an affordable price"

KEY TAKEAWAYS

Key takeaways from this episode:
– Ruby wants to break the perception that “art is expensive” by founding Tatinis.com to sell quality art pieces at affordable prices.
– Differences in customer behavior between Finnish and Singaporean and the solutions to them
– Her upcoming art fair in Helsinki in late August 2019

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Ruby Gupte

Ruby Gupte

Founder @Tatinis.com

With an MBA from MIT School of Business, Ruby Gupte has been working as Managing Director and Consultant for multinational companies in Singapore.

Ruby became an entrepreneur in 2015 when she set up tatinis.com. Tatinis is an online marketplace offering unique, quality art and artistic products at affordable prices of new emerging local and international artists. The mission of Tatinis is to bring affordable art to each and every home.

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Aurabear is a growth marketing agency based in Helsinki, Finland. We provide personalized growth marketing strategy and efficient marketing implementation for companies’ business.